Concept Design

Concept Designing

A design concept is the idea behind a design. It’s how you plan on solving the design problem in front of you. It’s the underlying logic, thinking, and reasoning for how you’ll design a website.

Your concept will lead to your choices in color and type. It’ll choose your aesthetic and determine your grid. Every design decision you make will fall back on your concept for direction.

Your design concept becomes the framework for all your design decisions.



It’s very important that the graphics used are attractive and grabs the attention of the user.



The Graphical Image should be relevant to the topic or the subject of the advertisement.



Finally the design should communicate the right message to the target audience and target market.

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